Toufic Araman | aramanstudio
Dress by Yasmin Mansour
In lieu with one of Qatar’s most important cultural milestone, aramanstudio takes pride in shooting at the newly opened Fire Station Artist in Residence, an art hub accessible for everyone that opened March this year in Doha, Qatar. The gallery welcomes painters, multimedia artists, sculptors, and the likes to showcase and be part of this incredible spot.
During The Doha Fire Station’s opening this year, Sheikha Al Mayassa bin Hamad Al Thani, chairperson of Qatar Museums, attended whilst praising the art space’s cultural importance. And while the whole structure of the old fire station was maintained, the interiors are modernized and artistically turned into something more beautiful than it was.
To photograph the resort area of Sharm El Sheikh, in Sinai, Dubai-based photographer Toufic Araman spared no effort.
He lit the hills. He lit—individually—the area under the area under each of the dozens of umbrellas on the normally dark beach. With an ingenious hack, I might add. He even lit the boat.
And he did it all without a single strobe, as he all but apologized to me later. That’s right, this is all done with continuous lights. And it wasn’t easy …
Once upon a time, in a far away galaxy, there sat an Egyptian actress and star named Nelly Karim who wished to ride a Ferris wheel overlooking the entire kingdom.
But how is that possible? She lived in the woods with no means to go to the kingdom more so hop on a Ferris wheel.
It’s all in the details. Some of the simplest, most beautiful imagery comes from the most complex beginnings. Bringing back the essence of seventeenth century Dutch Golden Age still life oil paintings, Dubai-based fashion photographer, Toufic Araman, has teamed up with a group of creative minds to give life to a series of elegant and rich photographs launching the new Qatar-based luxury brand, QELA.
Not quite synonymous with art and fashion, Qatar would not be first country you think of when you hear luxury fashion brand, but now is the time to keep your eyes on the region. Qatar’s art and fashion scene is flourishing and it is brands like QELA that will put it on the map.